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The Policies Every Online Store Needs

Six pages shoppers rely on, what each one covers, and why the details matter.

Clear policies prevent disputes and build trust. Indian consumer rules also expect online sellers to publish certain details. This is general guidance, not legal advice: have a lawyer read your final pages.

Terms of Sale

Who is selling, how orders and payments work, and what the shopper can expect.

Privacy Policy

What personal data you collect, why, who processes it for you, and how a shopper can ask for it to be corrected or deleted.

Shipping Policy

Where you deliver, how long dispatch and delivery take, and what delivery costs.

Returns, Exchanges and Refunds

What can be returned or exchanged, within how many days, who pays for the return, and how refunds are paid.

Cancellation Policy

Until when a shopper can cancel, and how.

Contact and Grievance Officer

How to reach you, and the name and details of the person who handles complaints.

On Mercayo, the six policies are written for you from your store details and settings. They stay as drafts until you read and publish them, and your store cannot launch while required details are missing.

General guidance, not legal or tax advice. Check the details with your lawyer or CA.

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